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Articles By This Author

Technology

The Effects Of A CEO’s Being Technologically Illiterate

The old adage of “with age comes wisdom” must resonate through the halls of the majority of the S&P 500 companies, which maintains an average

Marketing

Picking The Right Social Media Strategy For Your Business

Social media has become a necessity for both small and large businesses alike – some just don’t realize it, yet. With people constantly online and

Marketing

Sears Ramps Up Ecommerce With User Content

With the wide range of online businesses emerging on the ecommerce scene, it can be difficult for websites to differentiate themselves. With the wide range

Marketing

Shop Owners: Making The Jump To Ecommerce

Despite the recession this is still a time of expansion for many business owners. There are those that have done well either despite, or directly

Marketing

5 New Business Mistakes To Avoid

We’ve all heard the doom and gloom statistics about business success rates. One in three businesses will fail in the first three years of trading

Marketing

5 Tips For Writing Better Ad Copy For PPC

Taking a pragmatic approach to writing ad copy for PPC advertisements can often yield better results than taking a more creative approach.  Often, people can

Marketing

Effective Pay Per Click Management

For those who do business online, pay per click advertising is important to their bottom line. This is an effective method of marketing your services

Technology

Web Hosting For Dummies: A Beginner’s Guide

Websites are used to create an online presence for many businesses and services. However, many people are put off by the idea of making a