If you run a small business then chances are you don’t have the space or the money to employ a lot of staff members. However, you probably also don’t have the time to do everything yourself. When this happens, you can find yourself in a bit of a catch 22 situation. You need certain things done, but you don’t have the time or money to get them done. This is where outsourcing comes in handy. You can hire a range of freelancers and companies to complete some of those important tasks for you. Simply let them know what you need doing and hand over the work. You can then focus on whatever needs your time and attention. Every good business owner should be outsourcing these key skills and services.
Accounting
Unless you’re a qualified accountant, trying to do your own finances can be tricky. Don’t get us wrong, it’s not impossible. However, there is more room for error if you’re trying to do it yourself. It’s a good idea to hire an accountant who can do the work for you. In this day and age you don’t even need to find one in your city. You can outsource a worker from somewhere else and simply send all of your paperwork over to them. It’s quick and easy, and far less likely to get you into trouble with the tax man.
Marketing
Do you know how to market your business? We mean really market your business? While you may be okay at scheduling tweets and updating your blog, you may not be making the most out of the different methods available. By outsourcing a marketing expert you can be sure your business gets the best exposure possible. They will be able to do all of the things that you find difficult or don’t have time for. This could be writing copy that sells or talking to the press about your latest ideas. Make sure you outsource a marketing expert who knows your industry, inside and out.
IT
In this day and age, our businesses rely on technology to keep them running. However, if something were to go wrong then we can be left in the dark. Not everyone is tech-savvy and able to fix their IT problems themselves. Luckily, there is a range of IT companies out there that can provide this support. It doesn’t matter whether you’ve got one laptop or a network of 200 computers, you need to have IT support. Also, make sure you have someone who can look after your website too. If your site goes down, you could miss out on a lot of potential customers.
Sales
What’s the key to driving profits for your business? Sales. While you may be doing some of the sales work yourself, it’s impossible to do it all. The more customers you have coming in the door, the harder it gets. If you want to boost those profits then you’re going to need to invest in sales people. If you don’t have the room for an entire sales team in the office, outsourcing is the best way to go. As long as your chosen salesperson has all of the information they need, they can drive business to your door. Which means you can focus on keeping those existing customers happy.
So, are you outsourcing all of these skills and services for your business? If not, then it’s unlikely your company will be able to grow. Make sure you’re paving the way for success, by having the right team on your side.
