How To Find A Hosting Solution That Handles Traffic Spikes

When Apple announced the iPhone 5, Apple fans turned to a site called gdgt, which was live blogging the announcement event. Not surprisingly, the intense interest in the iPhone upgrade caused a huge spike in the site’s traffic. However, Mitch Goldstone, President & CEO with ScanMyPhotos.com, came close to disaster when The New York Times… Continue reading How To Find A Hosting Solution That Handles Traffic Spikes

Best ways to bring traffic to your ecommerce site

When your business runs entirely off online sales, increasing the quality and quantity of your traffic has a huge impact on your bottom line. The ecommerce world is shifting every year as technology changes how people access your site, search engines change their algorithms and new marketing strategies emerge. Implement several strategies to create an… Continue reading Best ways to bring traffic to your ecommerce site

Inviting the Cloud Into Your Small Business

The smaller your office, the more confusing digital backup equipment and services may seem. Few small offices have tech staff or consultants available to explain all the choices available, ranging from plug-in backup drives and on-site servers to cloud computing services. The cloud sounds so fluffy and inviting yet so confusing. Plus, like real clouds in… Continue reading Inviting the Cloud Into Your Small Business

Is Your Email Marketing Campaign Helping or Hurting Your Ecommerce Business?

How do you know if your email marketing campaign is getting optimal results? There are a few basic tests you can conduct to find out if you’re getting the most from your email efforts. Test Your Subject Line The job of the subject line in your emails is to get the recipient to open the… Continue reading Is Your Email Marketing Campaign Helping or Hurting Your Ecommerce Business?

Does Your Ecommerce Site Have a Global Audience?

Going global is a huge step for any business, especially a small business. It can mean many more orders and a huge increase in profits. However, it’s not enough to have one website do the job for several different countries. If you want your ecommerce business to be successful, you need to put in a… Continue reading Does Your Ecommerce Site Have a Global Audience?