Bon Ton Stores The (NASDAQ:BONT) shares traded on 2.34% up secure line and closed at $0.79. The stock exchanged hands 6.72 Million shares versus average trading capacity of 291.94 Million shares. It has a market cap of $16.6 Million.

Investors as well as the sell-side will be paying close attention to how the actual numbers compare with the estimates. Earnings surprises can have a huge impact on a company’s stock price. Several studies suggest that positive earnings surprises not only lead to an immediate hike in a stock’s price, but also to a gradual increase over time. Hence, it’s not surprising that some companies are known for routinely beating earning projections. A negative earnings surprise will usually result in a decline in share price.

A large surprise factor in either direction typically can lead to a significant swing in the stock price in the hours and days after the report. Previously Bon Ton Stores The (NASDAQ:BONT) reported $2.87 earnings per share (EPS) for the quarter, missing the consensus estimate of $3.24 by $-0.37 with surprise factor of -11.4%.

Taking a broader look at the analyst consensus, according to 1 analysts Bon Ton Stores The (NASDAQ:BONT)’s price will reach at $0.5 during 52 weeks. Its minimum price target estimates has been figured out at $0.5 while the maximum price target forecast is established at $0.5.

On the other hand Bon Ton Stores The (NASDAQ:BONT) has Relative Strength Index (RSI 14) of 70.45 along with Average True Range (ATR 14) of 0.11. Where the relative strength index (RSI) is a technical momentum indicator that compares the magnitude of recent gains to recent losses in an attempt to determine excess buying & selling conditions of an asset, it is one of the most popular technical indicators, computed on the basis of the speed and direction of a stock’s price movement. The RSI value will always move between 0 and 100; the value will be 0 if the stock falls on all 14 days, and 100, if the price moves up on all the days) as suggested by J Welles Wilder. In terms of market analysis and trading signals, RSI moving above the horizontal 30 reference level is viewed as a bullish indicator, while the RSI moving below the horizontal 70 reference level is seen to be a bearish indicator. The level of 50 represents neutral market momentum and corresponds with the center line in other oscillators such as MACD (Moving Average Convergence/Divergence). The average true range (ATR) is a measure of volatility introduced by Welles Wilder.

Consequently Bon Ton Stores The (NASDAQ:BONT)’s weekly and monthly volatility is 59.21%, 22.27% respectively.